The beach is my reflection spot and I love to take a walk at sunset. This is one of the benefits of living in Florida! Every sunset is different. I love this sunset picture that I just took on New Year’s Eve with my new iPhone X. How did 2017 go for you? What were […]
I am looking forward to Donna Cutting’s webinar on Thursday, September 14, at 2pm EDT: “Rolling Out the Red Carpet — Creating an Intentional Student and Customer Experience.” Donna will share her expertise on customer service and how it applies to your school. I believe that every should leader should read her books and learn from […]
Are you rolling out the red carpet at your school? Are you creating an intentional student and customer experience? On Thursday, September 14, at 2pm EDT, I have invited Donna Cutting to present a free webinar on “Rolling Out the Red Carpet: Creating an Intentional Student and Customer Experience.” Donna is the Founder & Chief […]
Every year I conduct about 40 school site visits as I begin my Enrollment Catalyst Program. This site visit includes focus groups with key constituents and meetings with the enrollment and marketing team. In addition, I also conduct a comprehensive parent survey. This survey gives me a snapshot view of the school and it is […]
Do you have a plan in place to recruit new students and families to your school? Have you implemented the key ingredients to effectively recruit and enroll new families in your school? On Tuesday, January 31, at 1pm EST, I (Rick Newberry) will present a webinar on this important topic: 10 Key Ingredients for Your School’s […]
I love going to the beach. The beach has always been a place for me to get away and to reflect. If I had time, I would visit the beach every evening for the sunset (I am fortunate to only live one mile away). In fact, my wife and I had dinner on Indian Rocks […]
Re-enrollment has never made sense to me. I remember when I was head of school. January rolled around and it was re-enrollment time. Our team spent hours discussing the communication strategy and brainstorming innovative ways that we could encourage families to re-enroll for the next school year.
It’s hard to believe that another school year has begun (unless your first day is after Labor Day). I have always loved the first day of school. From my early days in university admissions to my current role consulting with schools, this is the day I always look forward to. This is when you get to […]
On Sunday, I drove from my home in St. Petersburg, FL, to Dothan, AL, to work with Houston Academy, an independent college prep school of just over 600 students. During my trip, I passed an old Service Merchandise store and the memories came back. I remember shopping at Service Merchandise in the 70’s and 80’s.
School leaders typically call me for several reasons. The head of school wants to put together an enrollment and marketing plan. The head of school wants me to provide coaching, direction and accountability for the enrollment and marketing team. OR The school is facing an enrollment problem. One of the most common problems is […]