July, 2026Archive for
Revolutionizing Recruitment: Relationships Are the New Marketing
- rick.newberry@enrollmentcatalyst.com
- Blog
In thousands of conversations with parents over the years, I have rarely heard someone say, “We chose the school because of its advertising campaign.” Instead, parents talk about people. They remember the admissions director who listened carefully to their concerns, the teacher who stopped in the hallway and spoke directly to their child, the head […]
Revolutionizing Recruitment
- rick.newberry@enrollmentcatalyst.com
- Blog
Why the Rules of Recruitment Have Changed Over the past sixteen years, I’ve had the privilege of partnering with more than 500 private schools in 46 states, and a few outside of the U.S. I’ve walked campuses of every size, met with countless leadership teams, interviewed thousands of parents, and observed admissions offices during some […]

