When a school is facing enrollment challenges, one of the first things I ask is this: “How cohesive are your marketing and admissions departments?” Sometimes the answer is, “We’re not sure,” and other times the gap is evident to all parties. While the value and necessity of both departments is crystal clear, there is often […]
Facing Marketing and Enrollment Struggles? Enrollment Catalyst Introduces a New Program to Jumpstart Your Greatest Year of Growth
My passion is to help school leaders develop and implement an enrollment and marketing plan to achieve their goals. Through my Enrollment Catalyst Program, I travel to many schools throughout the year conducting research on site and assessing the current enrollment and marketing effort in order to move the team forward. Typically, this is […]
The beach is my reflection spot and I love to take a walk at sunset. This is one of the benefits of living in Florida! Every sunset is different. I love this sunset picture that I just took on New Year’s Eve with my new iPhone X. How did 2017 go for you? What were […]
Do you have a plan in place to recruit new students and families to your school? Have you implemented the key ingredients to effectively recruit and enroll new families in your school? On Tuesday, January 31, at 1pm EST, I (Rick Newberry) will present a webinar on this important topic: 10 Key Ingredients for Your School’s […]
I love going to the beach. The beach has always been a place for me to get away and to reflect. If I had time, I would visit the beach every evening for the sunset (I am fortunate to only live one mile away). In fact, my wife and I had dinner on Indian Rocks […]
Re-enrollment has never made sense to me. I remember when I was head of school. January rolled around and it was re-enrollment time. Our team spent hours discussing the communication strategy and brainstorming innovative ways that we could encourage families to re-enroll for the next school year.
It’s hard to believe that another school year has begun (unless your first day is after Labor Day). I have always loved the first day of school. From my early days in university admissions to my current role consulting with schools, this is the day I always look forward to. This is when you get to […]
Let’s face it, the Web has significantly changed how we recruit families to our schools. While some admissions and marketing directors have embraced this change, many are still focusing on traditional advertising strategies hoping prospective parents will respond. However, these strategies rarely generate the results that we want. This is one of the reasons why […]
School leaders typically call me for several reasons. The head of school wants to put together an enrollment and marketing plan. The head of school wants me to provide coaching, direction and accountability for the enrollment and marketing team. OR The school is facing an enrollment problem. One of the most common problems is […]
I will be offering a free webinar for school leaders on Thursday, May 12, at 2pm EDT. Eastern Christian’s Enrollment Turnaround – 7 Strategies that Made the Difference You don’t want to miss this webinar.