January, 2024Archive for

Implementing a February WOM Campaign for Your School

Implementing a February WOM Campaign for Your School

  • rick.newberry@enrollmentcatalyst.com
  • Blog

February, the month symbolizing love, is an ideal time for private schools to launch a campaign that showcases the heartfelt connection between the school and its community. This Valentine’s-themed campaign is not just an opportunity to express appreciation but also a strategic move to enhance word-of-mouth marketing. Based on what I have seen implemented in […]

8 Effective Retention Strategies for your School

8 Effective Retention Strategies for your School

  • rick.newberry@enrollmentcatalyst.com
  • Blog

The months of January and February are usually focused on school leaders asking parents to re-enroll for another year. However, just because a family is enrolled today, doesn’t mean that they will continue their enrollment next year. Parents continually reflect on their experience in your school and evaluate the decisions they’ve made. Over the years, […]

6 Key Ingredients for Effective Admissions Follow-Up

6 Key Ingredients for Effective Admissions Follow-Up

  • rick.newberry@enrollmentcatalyst.com
  • Blog

In the competitive world of private school admissions, effective follow-up with prospective parents is not just a courtesy, but a crucial aspect of a successful enrollment strategy. Your goal is to build a relationship, understand the family’s needs, and demonstrate how your school can meet them. The admissions process is more than just filling seats; […]

First Impressions Matter in Private School Marketing

First Impressions Matter in Private School Marketing

  • rick.newberry@enrollmentcatalyst.com
  • Blog

First impressions are crucial in any marketing effort, but they hold particular significance in private school marketing. When parents and students consider a private school, they are not just looking for an institution; they are looking for a community that reflects their values, aspirations, and expectations. In private school marketing, positive first impressions are not […]

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