July, 2019Archive for

Sharing the Story of Your School

Recently, I asked Teri Rash to write a guest blog post on storytelling. Teri is the Director of Marketing and Communications at Grace Christian Academy in Knoxville, TN. I had the opportunity to work with her and the GCA team a couple of years ago though my Enrollment Catalyst Program. Teri is passionate about telling […]

Webinar: Too Many Hats, Too Little Time

It’s true. We all wear many hats and have limited time to accomplish everything on our list. During this free webinar, Kaleen Goodeill and Rick Newberry will discuss how you can prioritize your strategic marketing and enrollment priorities for maximum impact. Drawing from her experience as Director of Enrollment and Marketing at Riverside Christian School […]

7 Reasons Why Enrollment and Marketing Plans Fail

In a recent blog post, I discussed why it is important to develop a comprehensive plan for school growth. On Thursday, I will discuss how you can develop your enrollment and marketing plan in a free webinar (even it you cannot attend live, make sure you register to receive the recording). But before we develop […]

Webinar: Developing Your School’s Enrollment and Marketing Plan

Do you have an enrollment and marketing plan at your school? From my years of speaking at conferences and working with hundreds of schools, most leaders don’t have a written enrollment and marketing plan. In a recent blog post, I discussed how a comprehensive plan can drive school growth. It is critical for you to […]

Five School Visits Scheduled in July

The month of July will be a very busy month for Enrollment Catalyst. Dr. Rick Newberry will be conducting consultation visits at the following schools: July 9 — Highlands School in Birmingham, AL — Rick will conduct a one-day consultation visit to discuss the enrollment and marketing strategies with the leadership team. July 15-16 — […]

The Intersection of Enrollment and Marketing

Recently, I was invited to write a quarterly article for the new School Marketing Journal (SMJ) for school leaders in Australia. The publication was recently launched by Brad Entwistle, the founding partner of Image Seven. I am thankful for this opportunity and wanted to share my article with you since the publication is available in […]

Variable Tuition, Continuous Enrollment and Other Innovative Marketing Strategies