Blog

Don’t Miss The Best School Marketing Conference – VirCon5

Don’t Miss The Best School Marketing Conference – VirCon5

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Brendan Schneider says that his VirCon5 is “the best school marketing conference…period.” I agree. On Saturday, November 4, 2017, Brendan will live broadcast his fifth virtual conference. While you can certainly set aside your Saturday to listen live, you can also listen to the recordings of the ten sessions any time that works for you. […]

Variable Tuition, Continuous Enrollment, Creative Storytelling and Other Innovative Strategies

Variable Tuition, Continuous Enrollment, Creative Storytelling and Other Innovative Strategies

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Have you heard about Variable Tuition and the impact it has on increasing enrollment? Have you considered implementing Continuous Enrollment to change the parent message from opt-in to opt-out? Are you telling your school’s brand story in a creative way? Are you considering the implementation of these strategies in your school? These are just a […]

Webinar Rescheduled: Rolling Out the Red Carpet

Webinar Rescheduled: Rolling Out the Red Carpet

  • rick.newberry@enrollmentcatalyst.com
  • Blog

In cased you missed last week’s webinar with Donna Cutting, it never happened. The webinar platform that I use, Gotowebinar, experienced system-wide, technical difficulties which resulted in the webinar being postponed. The good news is that it has been rescheduled for next week. On Thursday, September 28, at 2pm EDT, Donna Cutting will present a […]

An Interview with Donna Cutting — The Celebrity Experience

An Interview with Donna Cutting — The Celebrity Experience

I am looking forward to Donna Cutting’s webinar on Thursday, September 14, at 2pm EDT: “Rolling Out the Red Carpet — Creating an Intentional Student and Customer Experience.” Donna will share her expertise on customer service and how it applies to your school. I believe that every should leader should read her books and learn from […]

Rolling Out the Red Carpet: Creating an Intentional Student and Customer Experience

Rolling Out the Red Carpet: Creating an Intentional Student and Customer Experience

Are you rolling out the red carpet at your school? Are you creating an intentional student and customer experience? On Thursday, September 14, at 2pm EDT, I have invited Donna Cutting to present a free webinar on “Rolling Out the Red Carpet: Creating an Intentional Student and Customer Experience.” Donna is the Founder & Chief […]

Does Your School Need a Doctor? 3 Key Ingredients for a Healthy School

Does Your School Need a Doctor? 3 Key Ingredients for a Healthy School

Every year I conduct about 40 school site visits as I begin my Enrollment Catalyst Program. This site visit includes focus groups with key constituents and meetings with the enrollment and marketing team. In addition, I also conduct a comprehensive parent survey. This survey gives me a snapshot view of the school and it is […]

5 Ways to Promote your First Day of School

5 Ways to Promote your First Day of School

  • rick.newberry@enrollmentcatalyst.com
  • Blog,Marketing

It’s hard to believe that it is August already? My youngest son begins his senior year on August 14 at the same school he has been a student since preschool. I am not sure if I am ready for the reality of his senior year! However, as we all prepare for the first day of […]

Every School Website Must Have this Key Ingredient

Every School Website Must Have this Key Ingredient

  Recently, I had the opportunity to speak at the opening session of the AISAP Leadership Summit. Janice Crampton, Executive Director of AISAP, (pictured with me) asked me to speak on brand and how school’s can differentiate themselves in a crowded marketplace. As I prepared for my presentation, I decided to take a very unique […]

Webinar: Marketing Your School to Millennial Families

Webinar: Marketing Your School to Millennial Families

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Have you thought about how you should market your school to Millennial families? Are you thinking strategically about the Millennial generation? Your target families are primarily comprised from the Millennial generation. Born between 1977 and 1995, these Millennial parents are between 22 and 40 years old and make up the majority of new parents enrolling their children […]

After 7 Years, a New Website Was Long Overdue

After 7 Years, a New Website Was Long Overdue

  • rick.newberry@enrollmentcatalyst.com
  • Blog

It’s hard to believe that it has already been seven years since I launched Enrollment Catalyst. With my entire background experience in educational marketing and enrollment management, I felt that the time was right to launch out on my own. One of the initial things I had to address was the name of my company. […]

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