Blog

Are You Capturing the Moment at Your School?

Are You Capturing the Moment at Your School?

Since moving to Florida in 2001, I have taken my sons to Orlando to visit the theme parks well over 100 times. From Disney World to Universal Studios to Sea World—we have experience them all over and over again. This is one of the benefits of being able to purchase annual passes as a Florida resident. […]

Grace Christian School in Alaska Partners with Enrollment Catalyst

Grace Christian School in Alaska Partners with Enrollment Catalyst

  • rick.newberry@enrollmentcatalyst.com
  • Blog,News

Grace Christian School, located in Anchorage, Alaska, recently decided to partner with Dr. Rick Newberry and Enrollment Catalyst. Rick conducted a site visit on January 17-19, 2016. During this visit he met with parents, faculty, staff, board members and the administrative leadership to further understand the school’s current situation and enrollment/marketing effort. In addition, he […]

One of Florida’s Best Websites: Admiral Farragut Academy

One of Florida’s Best Websites: Admiral Farragut Academy

A few months ago I reviewed all of the school websites in Florida that are part of the Florida Council of Independent Schools (FCIS). One of the best websites that I identified in my review is the new site for Admiral Farragut Academy. One of the greatest appeals of this website is the focus on […]

Top 10 School Marketing Blog Posts from 2015

Top 10 School Marketing Blog Posts from 2015

It’s hard to believe that 2015 has come and gone. At the end of every year, I like to review my blog post analytics to create a top 10 list.

Ware Academy (VA) Partners with Enrollment Catalyst

Ware Academy (VA) Partners with Enrollment Catalyst

  • rick.newberry@enrollmentcatalyst.com
  • Blog,News

Ware Academy has partnered with Enrollment Catalyst. Ware Academy is located in Gloucester Courthouse, VA, and enrolls 120 students from preschool through 8th grade. During Rick Newberry’s two-day site visit, he conducted focus groups with parents, faculty and the administrative team. He also presented a workshop on word of mouth marketing to the board of […]

The Ideal Campus Visit at Your School

The Ideal Campus Visit at Your School

Sometimes the little things make a big difference. Most prospective parents looking at your school are also visiting a couple of other options in your community. While you certainly want to sell your total school experience, including the academic program, community environment, athletics and the arts, it might be the little things that stand out […]

157 Florida Independent School Websites Reviewed

157 Florida Independent School Websites Reviewed

In November I had the opportunity to present two workshops at the Florida Council of Independent Schools (FCIS) Conference. For my presentation on “Recruiting Families in a Web-Based World,” I reviewed all 157 FCIS member school websites.

5 Steps to Launch a Parent Ambassador Program

5 Steps to Launch a Parent Ambassador Program

I am still surprised that more school admissions and marketing leaders do not utilize parent ambassadors to create a grassroots marketing effort that will expand their reach into the community. During the past three months, I have traveled to 15 schools across the United States and have spoken to admissions and marketing professionals in Minneapolis, […]

A Virtual School Marketing Conference You Can’t Miss!

A Virtual School Marketing Conference You Can’t Miss!

  I normally don’t use my blog for promotion. However, because this upcoming conference will be of benefit to you, I wanted to share this professional development opportunity with you. Brendan Schneider is hosting an upcoming virtual school marketing conference. This conference promises to be unlike any other event available for school enrollment and marketing leaders. This one-day […]

13 Inbound Marketing Strategies – Are You “All-In” At Your School?

13 Inbound Marketing Strategies – Are You “All-In” At Your School?

The Web has completely changed our lives. From the way we communicate to how we are glued to our smartphones, the Web is a core part of our everyday lives. To me, the irony is that it hasn’t totally changed the way we market our schools. While some schools have made the complete jump and […]

Processing