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4 Key Ingredients to Finding & Recruiting Parent Ambassadors for Your Private School

4 Key Ingredients to Finding & Recruiting Parent Ambassadors for Your Private School

  • nsm
  • Blog

With the start of a new school year fast approaching, it is important to consider your parent ambassador program. Your parents are key to your enrollment and marketing effort. By recruiting a team of parents to help you, you can exponentially increase your reach.  One of the first steps you need to take is to […]

7 Tips for Success as a New Private School Marketing Director

7 Tips for Success as a New Private School Marketing Director

Several years ago, I worked with Riverside Christian School in Yakima, WA, to hire their first Director of Enrollment and Marketing, Kaleen Goodeill. She was a perfect fit for this position as I provided ongoing coaching for her in her new position. Since then, she now works for North Star Marketing as the Education Marketing Manager. […]

Celebrating the Legacy of Your School’s Graduating Class

Celebrating the Legacy of Your School’s Graduating Class

  • rick.newberry@enrollmentcatalyst.com
  • Blog

It’s hard to believe that it is over. Last week, my son, Ben, graduated from the school he has attended for the past 14 years. He has been a “lifer” at Keswick Christian School in St. Petersburg, FL. Soon, he will be on his way to study at Grand Canyon University in Phoenix (I am […]

Three Ways to Use Facebook Groups at Your School

Three Ways to Use Facebook Groups at Your School

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Navigating the many social media channels and options can be a complicated process for you in your school’s marketing and communication’s effort. One of the best and most overlooked ways to effectively reach your audience is to use Facebook groups. While the organic reach of your school’s public Facebook page may be declining and you […]

Marketing Facts and Stats Creatively at Mounds Park Academy

Marketing Facts and Stats Creatively at Mounds Park Academy

  • rick.newberry@enrollmentcatalyst.com
  • Blog

On Thursday, April 26, at 1pm EDT, I will present a webinar on 40+ Strategies to Market and Grow Your School in 40 Minutes. This webinar will be filled with real examples that schools have implemented. There is still time for you to register and join my webinar. You can click on the following link […]

It’s Time to Survey Parents at Your School

It’s Time to Survey Parents at Your School

  • rick.newberry@enrollmentcatalyst.com
  • Blog

I can’t believe how quickly the school year is coming to an end. My youngest son is a senior this year and will be graduating in just a few weeks. He has attended the same independent school since preschool. Just the other day, he reminded me that he has been at the school for 14 […]

Free Webinar: 40+ Strategies to Market and Grow Your School

Free Webinar: 40+ Strategies to Market and Grow Your School

  • rick.newberry@enrollmentcatalyst.com
  • Blog

If you are like most school leaders, you are always looking for effective enrollment and marketing ideas that you can implement in your school. Through my work with hundreds of schools, I have developed a collection of the best strategies that I have seen and helped schools implement. During this fast-paced, example-rich webinar, you will […]

7 Things Word of Mouth “Is” and “Isn’t” in School Marketing

7 Things Word of Mouth “Is” and “Isn’t” in School Marketing

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Every year I conduct hundreds of focus groups and parent surveys at schools. Parents continue to tell me that word of mouth is the number one way that they discover and consider a school. If you’ve followed my blog for a while or are brand new to my posts, you will discover my passion for […]

5 Ways to Break Through the Cost Barrier in Private Schools

5 Ways to Break Through the Cost Barrier in Private Schools

  • rick.newberry@enrollmentcatalyst.com
  • Blog

It’s the same issue in most every school. Regardless of the tuition rate, the cost always seems to be the greatest barrier to enrolling. I’ve worked with schools with low tuition rates of $5,000 to those that are more than $40,000 annually and the issue is the same in both extremes. The sticker price can […]

From Sunsets to School Growth – A Look Back on 2017

From Sunsets to School Growth – A Look Back on 2017

The beach is my reflection spot and I love to take a walk at sunset. This is one of the benefits of living in Florida! Every sunset is different. I love this sunset picture that I just took on New Year’s Eve with my new iPhone X. How did 2017 go for you? What were […]

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