School Growth

Boards and Enrollment Management in Schools — An Interview with Dr. William Mott

Boards and Enrollment Management in Schools — An Interview with Dr. William Mott

Recently, I had an opportunity to interview Dr. William R. Mott about the role of the school board in enrollment management. Bill is a friend, consultant, author, speaker and expert on the role of boards in the independent and Christian school. Bill was also a featured speaker at the AISAP Summer Institute in Portland in […]

An Innovative Tuition and Financial Aid Strategy for Private Schools

An Innovative Tuition and Financial Aid Strategy for Private Schools

Ever since the economic recession, cost and affordability issues have been heightened in private, independent and faith-based schools. Last year I worked with over 30 schools, and in every case, whether the tuition was $4,000, $30,000 or somewhere in between, parents expressed concern about the rising cost of tuition and their ability to afford this […]

Blogging, Speaking and Helping Schools Grow

Blogging, Speaking and Helping Schools Grow

It’s hard to believe that we have already begun a new year. I really enjoyed 2013. I had some great family times (check out my Facebook page if you want to see what I did and make sure you add me as a friend!) with special trips with my wife, Janine, and my two boys, […]

Growing Preschool Enrollment through Events — An Interview with Shelly McGuire at GSL

Growing Preschool Enrollment through Events — An Interview with Shelly McGuire at GSL

I had the opportunity to work with the team at Grace-St. Luke’s Episcopal School (GSL) in Memphis, TN, for a couple of years in my Enrollment Catalyst Program. Shelly McGuire joined GSL in the summer of 2012 as the Director of Enrollment. What I enjoyed most about working with Shelly is her drive and passion […]

Re-Enrollment and Internal Marketing – An Interview with Alison Lescarbeau at Admiral Farragut Academy

Re-Enrollment and Internal Marketing – An Interview with Alison Lescarbeau at Admiral Farragut Academy

Several years ago I had the opportunity to connect with Alison Lescarbeau at a conference sponsored by Cherry+Company (my previous employer). Alison is the Advancement Director at Admiral Farragut Academy in St. Petersburg, FL. One of her “aha” moments came when she realized that her re-enrollment process should be used to internally market the school […]

12 Strategies to Keep Current Families Enrolled and Grow Your School {Free eBook}

12 Strategies to Keep Current Families Enrolled and Grow Your School {Free eBook}

The Big Dilemma When it comes to creating a coherent school marketing strategy, many schools struggle with where to begin. They want to boost enrollment, retain current families and encourage them to recommit to their school the following year. In other words, they want it all! But how do they get it? The Simple Solution […]

College Counseling and Enrollment Growth — An Interview with Dr. Brent Goldman

College Counseling and Enrollment Growth — An Interview with Dr. Brent Goldman

I have known Dr. Brent Goldman for about seven or eight years. Dr. Goldman is the founder and head of school at The Sagemont School in Weston, FL, just outside of the Fort Lauderdale/Miami area. Under his watch, Sagemont has grown from 23 students in 1996 to 826 today. He is an entrepreneurial and visionary […]

Enrollment Turnaround at Lutheran High School — An Interview with Ryan Bredow

Enrollment Turnaround at Lutheran High School — An Interview with Ryan Bredow

I like learning and hearing about school enrollment turnaround stories. Recently, one of my faithful blog readers, Ryan Bredow reached out to me about his school’s turnaround story. Ryan is the Director of Admissions and Marketing at Lutheran High School in Parker, CO. I asked Ryan to share his enrollment turnaround story in my blog […]

An Interview with Scott Barron on School Growth

An Interview with Scott Barron on School Growth

I have known Scott Barron for several years. Scott is an entrepreneurial and visionary leader. He has provided leadership to several large Christian Schools including most recently at Mount Pisgah Christian School in John’s Creek, GA, and Southwest Christian School in Fort Worth, TX. I recently saw Scott at the RenWeb Power Conference in Dallas […]

Helping Schools Grow — Blogging, Speaking, Assessing, Planning and Coaching

Helping Schools Grow — Blogging, Speaking, Assessing, Planning and Coaching

It’s hard to believe that another year has come and gone. New Year’s is always a good time to reflect and to plan ahead. My passion is to help schools grow in their enrollment and to increase their influence in their respective communities. Through Enrollment Catalyst, I am thankful that I have this opportunity to […]

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