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Five Key Roles for Private School Admissions
- rick.newberry@enrollmentcatalyst.com
- Blog
When I graduated from college, I was offered a position as an admissions counselor for my alma mater. I never planned for or dreamt of a career in admissions. At the time, this position was a job that would help provide the financial support I needed for graduate school. However, I soon fell in love […]
9 New Family Retention Strategies to Begin Now
- rick.newberry@enrollmentcatalyst.com
- Blog
This year, many private, independent and faith-based schools experienced a surge of new students. With more new students enrolled, it should be a consideration to implement effective retention strategies. Retention is a key ingredient to your school’s enrollment management strategy. It is more cost effective to keep a current family enrolled than to recruit a […]
How Story Impacts School Marketing & Admissions
- rick.newberry@enrollmentcatalyst.com
- Blog
Everyone loves a good story. Whether you are reading a book, watching a movie, listening to a speech or talking to a friend, stories grab your attention and help you understand and connect. Think about it. We live in a story. We relate to stories. We love to listen to stories. And, we can see […]
Five Key Surveys for School Marketing Research
- rick.newberry@enrollmentcatalyst.com
- Blog
Conducting research, by using surveys, is a critical component of your annual enrollment and marketing plan. You need the assessment and feedback from your parents and employees to provide the direction for improvement and school growth. Based on my experience in working with and conducting hundreds of school surveys, I believe your annual plan should […]
The Impact of Governance and Leadership on School Growth
- rick.newberry@enrollmentcatalyst.com
- Blog
What impact does your board and head of school have on growth? How important is leadership to driving school growth? Leadership is a key ingredient for school growth. The board and the head of school are instrumental in leading a school to grow. Unfortunately, I have seen many poor examples in schools. Several years ago, […]
5 Steps to Develop Your School Growth Plan
- rick.newberry@enrollmentcatalyst.com
- Blog
At a recent conference, I asked the group of leaders this question. Do you want to grow your school’s enrollment? Most school leaders raised their hand. Only a few schools are actually full with waiting lists. I then asked a follow-up question. Do you have an enrollment and marketing plan for school growth? Most school […]
Live Show – School Marketing Strategies that Work
- rick.newberry@enrollmentcatalyst.com
- Blog
Marketing is a critical component of a school’s enrollment growth strategy. Let’s face it—you want to know what marketing strategies work best to achieve the results you need. You are looking for ideas and strategies that will make a difference at your school. Should you invest in traditional advertising strategies? How can you inspire more […]
Six Lessons School Leaders Can Learn from the Car Wash
- rick.newberry@enrollmentcatalyst.com
- Blog
I have walked by the Caribbean Car Wash almost every day for the past several months. On one of my many walks I noticed that the car wash had closed and a for sale sign was set up in front along the road. What happened? When I moved to Florida in 2001, this same car […]
Communicating and Marketing Your School’s Opening Plan
- rick.newberry@enrollmentcatalyst.com
- Blog
It’s hard to believe that it is already July. In just a few shorts weeks, schools will begin to re-open next month for the 2020-21 school year. Never before in our lifetime have we experienced so much uncertainty over a new school year as a result of COVID-19. It would have been advantageous to have […]
12 Growth Mindsets for the Enrollment Crisis
- rick.newberry@enrollmentcatalyst.com
- Blog
Has your school’s enrollment been experiencing decline? Are you anticipating an enrollment decrease this year? Do you have a growth mindset at your school? With the continued uncertainty of COVID-19 this summer, many school leaders are facing enrollment challenges. As an enrollment catalyst, I am always interested in how school leaders can turn around their […]
