Blog

It’s Time to Survey Parents at Your School

It’s Time to Survey Parents at Your School

  • rick.newberry@enrollmentcatalyst.com
  • Blog

I can’t believe how quickly the school year is coming to an end. My youngest son is a senior this year and will be graduating in just a few weeks. He has attended the same independent school since preschool. Just the other day, he reminded me that he has been at the school for 14 […]

Free Webinar: 40+ Strategies to Market and Grow Your School

Free Webinar: 40+ Strategies to Market and Grow Your School

  • rick.newberry@enrollmentcatalyst.com
  • Blog

If you are like most school leaders, you are always looking for effective enrollment and marketing ideas that you can implement in your school. Through my work with hundreds of schools, I have developed a collection of the best strategies that I have seen and helped schools implement. During this fast-paced, example-rich webinar, you will […]

7 Things Word of Mouth “Is” and “Isn’t” in School Marketing

7 Things Word of Mouth “Is” and “Isn’t” in School Marketing

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Every year I conduct hundreds of focus groups and parent surveys at schools. Parents continue to tell me that word of mouth is the number one way that they discover and consider a school. If you’ve followed my blog for a while or are brand new to my posts, you will discover my passion for […]

5 Ways to Break Through the Cost Barrier in Private Schools

5 Ways to Break Through the Cost Barrier in Private Schools

  • rick.newberry@enrollmentcatalyst.com
  • Blog

It’s the same issue in most every school. Regardless of the tuition rate, the cost always seems to be the greatest barrier to enrolling. I’ve worked with schools with low tuition rates of $5,000 to those that are more than $40,000 annually and the issue is the same in both extremes. The sticker price can […]

From Sunsets to School Growth – A Look Back on 2017

From Sunsets to School Growth – A Look Back on 2017

The beach is my reflection spot and I love to take a walk at sunset. This is one of the benefits of living in Florida! Every sunset is different. I love this sunset picture that I just took on New Year’s Eve with my new iPhone X. How did 2017 go for you? What were […]

Don’t Miss The Best School Marketing Conference – VirCon5

Don’t Miss The Best School Marketing Conference – VirCon5

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Brendan Schneider says that his VirCon5 is “the best school marketing conference…period.” I agree. On Saturday, November 4, 2017, Brendan will live broadcast his fifth virtual conference. While you can certainly set aside your Saturday to listen live, you can also listen to the recordings of the ten sessions any time that works for you. […]

Variable Tuition, Continuous Enrollment, Creative Storytelling and Other Innovative Strategies

Variable Tuition, Continuous Enrollment, Creative Storytelling and Other Innovative Strategies

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Have you heard about Variable Tuition and the impact it has on increasing enrollment? Have you considered implementing Continuous Enrollment to change the parent message from opt-in to opt-out? Are you telling your school’s brand story in a creative way? Are you considering the implementation of these strategies in your school? These are just a […]

Webinar Rescheduled: Rolling Out the Red Carpet

Webinar Rescheduled: Rolling Out the Red Carpet

  • rick.newberry@enrollmentcatalyst.com
  • Blog

In cased you missed last week’s webinar with Donna Cutting, it never happened. The webinar platform that I use, Gotowebinar, experienced system-wide, technical difficulties which resulted in the webinar being postponed. The good news is that it has been rescheduled for next week. On Thursday, September 28, at 2pm EDT, Donna Cutting will present a […]

An Interview with Donna Cutting — The Celebrity Experience

An Interview with Donna Cutting — The Celebrity Experience

I am looking forward to Donna Cutting’s webinar on Thursday, September 14, at 2pm EDT: “Rolling Out the Red Carpet — Creating an Intentional Student and Customer Experience.” Donna will share her expertise on customer service and how it applies to your school. I believe that every should leader should read her books and learn from […]

Does Your School Need a Doctor? 3 Key Ingredients for a Healthy School

Does Your School Need a Doctor? 3 Key Ingredients for a Healthy School

Every year I conduct about 30 school site visits or work virtually with teams as I begin my Enrollment Catalyst Program. This site visit includes focus groups with key constituents and meetings with the enrollment and marketing team. In addition, I also conduct a comprehensive parent survey. This survey gives me a snapshot view of […]

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