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New Family Enrollment Experience Survey
Helping schools understand why families enroll, why they stay, and how to enroll more mission-fit families.
Every New Family Has a Story. Are You Listening?
Your newest families have just completed one of the most important journeys in the life of your school.
They researched schools, compared options, visited campuses, explored websites, talked with other parents, and increasingly used AI to guide their decision.
Now they have enrolled.
The New Family Enrollment Experience Survey helps independent, private, and faith-based schools capture those fresh impressions while they can still shape stronger enrollment decisions.
Why It Matters
Every enrollment tells a story.
Why did families choose your school?
Which other schools did they seriously consider?
What influenced their decision?
What nearly kept them from enrolling?
The answers to these questions provide valuable insights that can strengthen admissions, marketing, onboarding, and long-term retention.
What You’ll Learn
The survey helps your leadership team discover:
- Why families chose your school
- Which schools they seriously considered
- How families first discovered your school
- Which marketing efforts influenced enrollment
- How AI is changing the school search process
- Opportunities to strengthen admissions and onboarding
- Early indicators that support long-term family retention
- Authentic parent stories that can support future enrollment efforts
More Than a Survey
Developed by Enrollment Catalyst, this survey follows the family’s journey from the first school search through enrollment and into their first few days on campus.
More than a satisfaction survey, it provides meaningful enrollment intelligence that helps school leaders make better strategic decisions.
What You’ll Receive
Every New Family Enrollment Experience Survey includes:
- A customized online survey branded for your school
- Professional survey administration and response collection
- Complete survey results for your leadership team
- Parent comments and stories (shared with permission)
- AI search insights from newly enrolled families
- An opportunity to connect the survey to a landing page on your website that reinforces your school’s commitment to listening, encourages continued family engagement, and provides an opportunity for satisfied families to share their experience on your school’s preferred review platform.
Better Information. Better Enrollment Decisions.
Imagine knowing…
- Why families ultimately chose your school.
- Which competitors almost won them.
- What nearly prevented enrollment.
- What your newest families would tell prospective parents.
Those are insights that can help strengthen enrollment today and for years to come.
Investment: $950
Schedule Your New Family Enrollment Experience Survey
Listen Today. Lead Better Tomorrow.
The schools that grow consistently are the schools that listen intentionally.
Give your newest families a voice, and let their experience help shape the future of your school.
