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Leveraging AI in Private School Marketing: A Deep Dive with ChatGPT
- rick.newberry@enrollmentcatalyst.com
- Blog
Welcome to a forward-thinking exploration of AI in education, brought to life through an interview and accompanying graphic both created by ChatGPT. This discussion delves into how artificial intelligence, specifically ChatGPT, is transforming private school marketing and admissions, offering practical insights and innovative strategies. The visual element, designed to complement the conversation, showcases the synergy […]
Content that Connects: Crafting Stories for Private School Marketing
- rick.newberry@enrollmentcatalyst.com
- Blog
In the realm of private school marketing, the power of story cannot be overstated. In my conversations with school leaders and through my experiences with Enrollment Catalyst, I’ve observed a profound truth: relatable, authentic stories are not just content — they are the heart and soul of effective school marketing. I believe in the power […]
Implementing a February WOM Campaign for Your School
- rick.newberry@enrollmentcatalyst.com
- Blog
February, the month symbolizing love, is an ideal time for private schools to launch a campaign that showcases the heartfelt connection between the school and its community. This Valentine’s-themed campaign is not just an opportunity to express appreciation but also a strategic move to enhance word-of-mouth marketing. Based on what I have seen implemented in […]
8 Effective Retention Strategies for your School
- rick.newberry@enrollmentcatalyst.com
- Blog
The months of January and February are usually focused on school leaders asking parents to re-enroll for another year. However, just because a family is enrolled today, doesn’t mean that they will continue their enrollment next year. Parents continually reflect on their experience in your school and evaluate the decisions they’ve made. Over the years, […]
6 Key Ingredients for Effective Admissions Follow-Up
- rick.newberry@enrollmentcatalyst.com
- Blog
In the competitive world of private school admissions, effective follow-up with prospective parents is not just a courtesy, but a crucial aspect of a successful enrollment strategy. Your goal is to build a relationship, understand the family’s needs, and demonstrate how your school can meet them. The admissions process is more than just filling seats; […]
First Impressions Matter in Private School Marketing
- rick.newberry@enrollmentcatalyst.com
- Blog
First impressions are crucial in any marketing effort, but they hold particular significance in private school marketing. When parents and students consider a private school, they are not just looking for an institution; they are looking for a community that reflects their values, aspirations, and expectations. In private school marketing, positive first impressions are not […]
25 Timeless Enrollment Marketing Maxims for School Growth
- rick.newberry@enrollmentcatalyst.com
- Blog
In 2023, I had the opportunity to partner with 70 independent and faith-based schools. From my Enrollment Catalyst Program (on-site and virtual) to ongoing coaching, to my School Survey Solutions to my online School Ambassador Training Program, I am thankful for my partnership with school leaders. I helped many schools implement their enrollment marketing plans […]
January 24-26: A Deep Dive Into the Admissions Process
- rick.newberry@enrollmentcatalyst.com
- Blog
Join us in Orlando on January 24-26, 2024, for A Deep Dive into the Admissions Process. Admission is the engine room of enrollment, and you want to make sure your team is firing on all cylinders. In this workshop, we’ll discuss lead generation, open houses, inquiry management, campus visits, admissions presentations, value propositions, follow-up processes, […]
8 Compelling Reasons to Continue Marketing When Your School is Thriving
- rick.newberry@enrollmentcatalyst.com
- Blog
In the fast-paced world of school life, it’s a common misconception that once enrollment is full, there’s less need for ongoing marketing efforts. However, the reality is quite the opposite. Recently, some school leaders in which I have coached and connected with, mentioned that they have backed off from their marketing efforts. For example, read […]
6 Enrollment Marketing Strategies for Your School in September
- rick.newberry@enrollmentcatalyst.com
- Blog
The excitement of a new school year is in the air. Throughout my admissions career, there was always one day that I looked forward to—the first day of school. This day is the reward for your hard work during the year recruiting and enrolling new families when you see them on your campus. It also […]
