Blog
Friends Christian School in CA Partners with Enrollment Catalyst
Friends Christian School, located in Yorba Linda, CA, will begin the Enrollment Catalyst Program with Dr. Rick Newberry this month. The school enrolls 1,000 students from preschool through 8th grade. Friends Christian School operates as one school with four distinct campuses: Friends Christian Preschool, Little Friends Preschool, Friends Christian Elementary School, and Friends Christian Middle […]
Victory Christian Academy Partners with Enrollment Catalyst
Victory Christian Academy, located in Richmond, VA, has partnered with Enrollment Catalyst. Victory Christian Academy provides education for students from preschool through 12th grade. The school’s mission is to equip students by developing their spirit, mind and body in preparation for their next step in God’s plan for their lives. Victory Christian is one of the educational ministries […]
Rick Newberry to Speak at Finalsite’s Web Strategy Workshop in Naples
Dr. Rick Newberry will be speaking at Finalsite’s Web Strategy Workshop in Naples, FL, on Thursday, February 19. This free workshop will be held at Seacrest Country Day School. Rob DiMartino, Founding Member of Finalsite, and Shannon Drosky, Director of Marketing and Communications at The Out-of-Door Academy, will also speak. This event will focus on […]
Rick Newberry Partners with PEJE and Speaks at Atidenu Conference
Dr. Rick Newberry presented three workshops at the Partnership for Excellence in Jewish Education (PEJE) Atidenu Conference on February 9-10, in Aventura, FL. Atidenu, which means “our future,” focuses on helping schools create a sustainable future of their school through enrollment. As part of this special program, 25 Jewish school leadership teams attended this conference […]
Three Schools Roll Out the Red Carpet
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Customer Service,Marketing
As I travel and visit schools all across the U.S., I have the opportunity to see schools that stand out—as well as some that don’t. In a crowded school market it is critical for schools to stand out. Donna Cutting refers to this in her book, The Celebrity Experience, as “rolling out the red carpet.” […]
Are You Making This Mistake on Your School’s Facebook Page?
- rick.newberry@enrollmentcatalyst.com
- Blog,Inbound Marketing,Web-based Marketing Strategies,Website
Take a look back at your posts on your school’s Facebook page last month. In fact, go through your posts and summarize what you find. What did you post? How frequently did you post on your school’s Facebook page? Did you share news, stories and blog posts? How many of your posts were actual links […]
10 Things I’ve Learned about Marketing from Parent Focus Groups
- rick.newberry@enrollmentcatalyst.com
- Blog,Marketing,School Growth,Web-based Marketing Strategies,Word of Mouth Marketing
I have conducted hundreds of focus groups with parents at independent, private and faith-based schools in recent years. In every parent focus group, I am interested to learn about their perspectives on the school, as well as their search process, which has implications for the marketing and enrollment strategy. Some of these perspectives and findings […]
Current State of School Websites — An Interview with Peter Baron
- rick.newberry@enrollmentcatalyst.com
- Blog,Inbound Marketing,Web-based Marketing Strategies,Website
WhippleHill and Blackbaud recently published an e-Book showcasing their research on “Enhancing Web Navigation and the Rise of Responsive Design.” You can download the e-Book by clicking here. This is a great resource for reviewing the current state of private, independent and faith-based school websites. Peter Baron is the Senior Product Marketing Manager at Blackbaud’s […]
Highlands School in Birmingham Selects Enrollment Catalyst
Please welcome Highlands School in Birmingham, AL, to the Enrollment Catalyst Program. Highlands School was founded in 1958 and is an independent school distinguished by their diverse community and a commitment to academic excellence, creative expression, and leadership development. The school enrolls students from Preschool thru 8th grade. Highlands School is led by Kavita Vasil, who […]
Is Your School One of the 9%?
- rick.newberry@enrollmentcatalyst.com
- Blog,Inbound Marketing,Marketing,Web-based Marketing Strategies,Word of Mouth Marketing
A couple of weeks ago, I decided to pick up a Sunday newspaper at the local gas station. I used to be a full-time subscriber, but now I get all of my news on my iPad. However, every now and then, I like to flip through the sections and review the Sunday ads. In this […]