Introducing The Admissions Procrastinator™: A Smarter Way to Manage Inquiries

I’m excited to introduce a new approach for admissions teams:

The Admissions Procrastinator™

This simple system helps your team stay focused, reduce pressure, and avoid unnecessary urgency.

Here’s how it works:

A new inquiry comes in.

You see it. You note it.

And then…

You wait.

The Admissions Procrastinator™ is built on a simple belief:

If a family is truly interested, they’ll follow up.

There’s no need to rush.

No need to interrupt your day. No need to respond right away.

Because serious families will:

👉 Call again
👉 Send another email
👉 Keep trying

This creates a natural filter that helps your team focus on the most motivated families.

Schools using The Admissions Procrastinator™ often experience:

👉 Fewer interruptions
👉 More control over the day
👉 Less pressure to respond quickly

And perhaps most importantly…

👉 More time to focus on internal priorities

Because as we all know:

If they’re really interested, they’ll reach out again.

If you’re reading this on April 1, you probably see what’s happening here.

The Admissions Procrastinator™ isn’t a strategy.

It’s a risk.

In the schools I’ve worked with, one pattern shows up again and again:

The first school to respond often becomes the school that gets the enrollment.

Not because they’re better.

But because they showed up first.

And while you’re waiting…

Another school is already having the conversation.

A delayed response doesn’t just slow the process.

It communicates disinterest.

Because enrollment doesn’t begin when you’re ready.

It begins the moment a parent reaches out.

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