Key Findings from the 2020 InspirED Private School MarCom Report

InspirED School Marketers should be a “go-to” resource for every private school marketer, admissions director and head of school.

In 2013, Liza and Rob Norman turned their vision into reality with the launch of InspirED School Marketers to provide “a free, online professional development resource and community that provides brilliant ideas and brain food for private school marketing and communications.”

I love their concept of “brilliant ideas and brain food.”

This is exactly what school marketing leaders need.

In 2017, they first developed the Private School MarCom Survey. The focus of the survey is to better understand the world of private school marketing and communications.

This benchmarking report is so valuable and helpful for school leaders.

Just recently, the results of this year’s annual survey were made available. Through the comprehensive 83 question survey, 209 private school professionals participated this year.

Key Findings from the 2020 InspirED Private School MarCom Report

I have invited Rob Norman as my guest on my next live show. We will discuss the key findings from the 2020 InspirED School MarCom Report. Some of the topics we will discuss include:

  • Overall MarCom Initiatives
  • Taglines, Brand Messages
  • Website
  • Enrollment Marketing
  • Social Media and Digital Communication

Join Rob and me on Thursday, October 15, from 12-1pm EDT, on my Enrollment Catalyst Facebook Page for my Live Show.

You will have the opportunity to ask Rob any questions from the report. If you haven’t downloaded the report, make sure that you download it now.

Also, InspirED has a Daily Jolt email that is delivered to your inbox. Every email has one brilliant marketing idea. You should sign up to receive these emails.

You will find many additional resources on the InspirED website. The SparkCast is a podcast that features over 30 episodes. Rob just recorded an interview with me for the newest SparkCast podcast on “How to build positive word of mouth marketing for your private school.”

And, InspirEd is also the home of the Brilliance Awards. In fact, you still have time to submit an entry. This is like the Academy Awards for private school marketers.

Plan to join me on Facebook Live!

You can like my Enrollment Catalyst Facebook page and then you will receive a notification when my show is live. You can also go to the page at 12pm EDT on Thursday. In case you missed my previous Live Shows, you can watch the recordings on my YouTube Channel. See you on Thursday!