June, 2013Archive for

An Inspiring and Creative Viral Video to Market a School

An Inspiring and Creative Viral Video to Market a School

Video is a powerful marketing tool for private schools. Video allows you to showcase your school in a creative way. While many school videos are typical, expected and look alike, some school leaders have tapped into their creative juices to produce something out of the norm and unexpected. This past week Gina Busk, Director of Admissions […]

A Trip to New York City and Implications for Marketing a Private School

A Trip to New York City and Implications for Marketing a Private School

This past weekend my wife, Janine, and I visited New York City. This trip was a Christmas gift for my wife. I gave her the choice to go anywhere in the U.S. for a long weekend and she chose New York City (she would have to choose one of the most expensive cities in the […]

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