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Marketing a Private School

Private, independent, and Christian schools that fail to think strategically about their marketing strategy often find themselves struggling with a range of issues, such as shrinking operating budgets, image confusion and sporadic enrollment results. Enrollment Catalyst helps schools be intentional about growing their enrollment through focused consulting and coaching that is tied to proven marketing systems, strategies and solutions.

The Children’s School (GA) Partners with Rick Newberry Alverno High School Selects Enrollment Catalyst Program Dr. Rick Newberry to Speak at VAIS Admissions Retreat St. James Academy (CA) Partners with Enrollment Catalyst Friends Christian School in CA Partners with Enrollment Catalyst Victory Christian Academy Partners with Enrollment Catalyst Rick Newberry to Speak at Finalsite’s Web Strategy Workshop in Naples Rick Newberry Partners with PEJE and Speaks at Atidenu Conference Highlands School in Birmingham Selects Enrollment Catalyst Barnesville School of Arts & Sciences Partners with Enrollment Catalyst


5 Steps to Launch a Parent Ambassador Program

Grassroots marketing
I am still surprised that more school admissions and marketing leaders do not utilize parent ambassadors to create a grassroots marketing effort that will expand their reach into the community.

During the past three months, I have traveled to 15 schools across the United States and have spoken to admissions and marketing professionals in Minneapolis, Cincinnati and Orlando (this is why I haven’t written a lot of blog posts lately!). While this has been a very busy time, one thing stands out. Most of these schools have not launched a parent ambassador program.

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