Blog

Webinar: Think Outcomes, not Deadlines: Using the Principles of Prioritization to Help Your Team Get Focused

Webinar: Think Outcomes, not Deadlines: Using the Principles of Prioritization to Help Your Team Get Focused

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Sometimes it feels overwhelming to work in an independent or faith-based school. The head of school, marketing director and admission director have very challenging and demanding roles. With multiple priorities and projects all competing for their attention, it can be difficult to know what to do next. This list on our whiteboard or in our […]

Webinar: Enrollment and Marketing Strategies in Uncertain Times

Webinar: Enrollment and Marketing Strategies in Uncertain Times

  • rick.newberry@enrollmentcatalyst.com
  • Blog

A year ago, my wife and I were on a cruise. What we didn’t know at the time was that this would be the last cruise for a while—for us and the rest of the world. From our ship in the Caribbean, we read the news stories about the impact of COVID-19 shutting down the […]

The Enrollment Marketing Spring Training Series: March 22-May 3

The Enrollment Marketing Spring Training Series: March 22-May 3

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Batter up Marketing and Enrollment professionals! Enrollment Catalyst’s Rick Newberry and the North Star Marketing team present the 2021 Spring Training Series for school leaders. Whether your enrollment marketing is striking out at the plate or hitting grand slams, we invite you to join this full 9-inning webinar series to gain strategic and practical insight […]

Do you know your School’s Net Promoter Score (NPS®)?

Do you know your School’s Net Promoter Score (NPS®)?

  • rick.newberry@enrollmentcatalyst.com
  • Blog

Word of mouth is the number one way that prospective parents first learn about your school. In order for positive word of mouth to occur, parents must be talking about your school in a positive way. This is the foundation of your enrollment and marketing plan. Did you know that there is a way to […]

Your Most Important Enrollment and Marketing Strategy

Your Most Important Enrollment and Marketing Strategy

  • rick.newberry@enrollmentcatalyst.com
  • Blog

What is your most important enrollment and marketing strategy? School leaders often ask me this question. While I will point them to word-of-mouth and inbound strategies, I think there is a more important foundational strategy. It is the key to which all of your enrollment and marketing strategies are built from. Your most important enrollment […]

Enrollment and Marketing Strategies for Schools – A Year in Review

Enrollment and Marketing Strategies for Schools – A Year in Review

  • rick.newberry@enrollmentcatalyst.com
  • Blog

One year ago, we had no idea that in just a few months, our world would be affected by a pandemic. And now, as we begin 2021, we are glad to see 2020 come to an end. Hopefully, 2021 will be a much better year. It’s hard to believe that just over 10 years ago, […]

Key Findings from the 2020 InspirED Private School MarCom Report

Key Findings from the 2020 InspirED Private School MarCom Report

  • rick.newberry@enrollmentcatalyst.com
  • Blog

InspirED School Marketers should be a “go-to” resource for every private school marketer, admissions director and head of school. In 2013, Liza and Rob Norman turned their vision into reality with the launch of InspirED School Marketers to provide “a free, online professional development resource and community that provides brilliant ideas and brain food for […]

The Complete Solution for your School Ambassador Program

The Complete Solution for your School Ambassador Program

  • rick.newberry@enrollmentcatalyst.com
  • Blog

In my new e-Book, I discuss the 9 Drivers of Word of Mouth. People are one of the most important drivers of word of mouth. Seems obvious, doesn’t it? All of the eight other drivers drive people to share word of mouth. These people are your parents, faculty, staff, board members, students, alumni and anyone […]

Is Your School’s Marketing Strategy WOMbound?

Is Your School’s Marketing Strategy WOMbound?

  • rick.newberry@enrollmentcatalyst.com
  • Blog

I have been a huge proponent of word of mouth marketing for private schools. Why? Because word of mouth works and is the most effective way to reach your customers—prospective parents in your community. Many of my blog posts and presentations focus on this concept as it relates to word of mouth marketing in independent […]

Five Key Roles for Private School Admissions

Five Key Roles for Private School Admissions

  • rick.newberry@enrollmentcatalyst.com
  • Blog

When I graduated from college, I was offered a position as an admissions counselor for my alma mater. I never planned for or dreamt of a career in admissions. At the time, this position was a job that would help provide the financial support I needed for graduate school. However, I soon fell in love […]

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