August, 2015Archive for

13 Inbound Marketing Strategies – Are You “All-In” At Your School?

13 Inbound Marketing Strategies – Are You “All-In” At Your School?

The Web has completely changed our lives. From the way we communicate to how we are glued to our smartphones, the Web is a core part of our everyday lives. To me, the irony is that it hasn’t totally changed the way we market our schools. While some schools have made the complete jump and […]

Measuring Your School’s NPS® and WOM

Measuring Your School’s NPS® and WOM

We know that word of mouth is the number one way that prospective parents first learn about your school. In order for positive word of mouth to occur, parents must be talking about your school in a positive way. This is the foundation of your enrollment and marketing plan. Did you know that there is […]

Recruiting Parent Ambassadors — 4 Key Qualities

Recruiting Parent Ambassadors — 4 Key Qualities

With the start of a new school year fast approaching, it is important to consider your parent ambassador program. Your parents are the key to your enrollment and marketing effort. By recruiting a team of parents to help you, you can exponentially increase your reach. One of the first steps you need to take is […]

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