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April, 2014Archive for
Putting the WOW into your School’s WOM
- rick.newberry@enrollmentcatalyst.com
- Blog,Word of Mouth Marketing
Today I am traveling to New York City. My wife, Janine, and I will be flying to LaGuardia Airport and then driving to the Mohonk Mountain House in New Paltz, NY. I will be speaking at the NYSAIS Admissions Director Conference on Wednesday and Thursday. Then, on Friday I will be speaking at the ADVIS […]
Upcoming AISAP Webinar: “Telling Your School’s Story Online”
- rick.newberry@enrollmentcatalyst.com
- Blog,Marketing,Web-based Marketing Strategies,Website,Word of Mouth Marketing
Independent, private and faith-based schools don’t tell their story very well. I see it all the time. Websites look the same. Facebook pages focus on events and announcements. Stories should bring your school to life through your students, parents, faculty and alumni. This should be the purpose of your website and social media channels. After […]
The Passion Conversation and Your School
- rick.newberry@enrollmentcatalyst.com
- Blog,Word of Mouth Marketing
As you think about your word of mouth marketing strategy, it is your goal to get your parents talking. Often, when we think about what we want them to talk about, we begin with the list of areas that stand out at our school and then try to get parents to regurgitate it to their […]