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April, 2013Archive for
A Case for Developing Your School’s Online Content Strategy
- rick.newberry@enrollmentcatalyst.com
- Blog,Inbound Marketing,Marketing,Web-based Marketing Strategies,Website
Content is king for your school’s online marketing strategy. Think about it. What do people see, read, view or listen to on the web? Content. Because of this, you really need a content marketing strategy. And, I am afraid that most school marketing leaders don’t have one. In fact, most can’t keep up with key […]
12 Ways to Stop Attrition in its Tracks
This article 12 strategies to stop student attrition at your school was recently published in SSATB’s Memberanda Magazine. Because of the importance of this topic, I wanted to repost the article here in my blog. To read the entire magazine, you can view it on the SSATB website. The most important indicator of your school’s overall health is […]
How One School Encouraged Current Students to Market to Their Friends
- rick.newberry@enrollmentcatalyst.com
- Admissions,Blog,Enrollment,Marketing,Word of Mouth Marketing
In our never-ending quest to implement the best school marketing strategies to reach prospective parents, it is important that we don’t forget the power of the student-to-student referral. Students themselves not only have influence with their parents in the choice of schools, they can also influence their friends. Current students can reach out to their […]